Software companies are finding a lot of success creating and selling banner apps for classroom use, as teachers have more time for their classes and school districts have less money to invest in new technology.
But the banner business is not a new phenomenon.
In the past decade, there has been an explosion in banner software for school use, said Mike Cavanagh, chief executive of software firm Amazons Educational Software.
In the past few years, the market has expanded to include classroom use and online use.
Cavanag said the banner app market is $1.3 billion and growing at about 30% annually.
He expects that growth to accelerate further.
“I believe the banner is going to be the new primary revenue stream,” he said.
For example, Amazones banner app, the “Banner Assistant,” can be used in classrooms, classrooms with laptops, classrooms that are larger than a small school, schools with more than two classrooms, and any classroom that is part of a larger school district.
Its a great way for schools to use the tools they already have, Cavanags told Reuters.
He said it can also be used for online marketing, to increase enrollment and sales, and for school projects.
But there are some drawbacks to banner apps, such as the time it takes to create a banner app and how much it costs to develop a banner.
Cavanagh said the average banner app can take six to eight months to build, but that the average software company can build an app for two weeks.
He did not disclose how much each company would charge to create an app.
Some companies, like Amazoneer, charge for the initial creation of the app.
Other banner software companies charge an upfront payment to the app creator, which includes a subscription to the banner software.
Cavannagh said it was common for banner software to cost more than $100,000, but Amazoner did not provide figures for its banner app.
But he said the cost of banner software can vary by app.
For example, a banner software company could charge $100 for the banner, but a software company might charge $150.
“A banner is a product that can be deployed anywhere, and it can be integrated with any software or technology you can think of, including the Web,” Cavanaugh said.
The most expensive banner app is the one that can help kids learn and learn well, Cavannag said.
The most popular banner apps are free.
For students, Cavenagh said, banner apps help them focus on learning and can be a great learning tool.
For parents, banner software also can help to build trust with parents, teachers, and students.
“They want to be sure they’re in the right environment for learning and getting their kids ready for school,” Cavenaugh said, adding that banner software is especially useful for kids who have learning disabilities.
“We’ve had students who can’t read, can’t speak, and cannot use a computer at home, and they’re able to have these apps,” he added.
“So they’re really able to connect with their teachers, their peers, their friends and have them interact with them.”
The new wave of banner apps is starting to have a ripple effect on other industries, Cavainsaid.
The growth in banner apps and the number of schools and districts using them is also starting to create demand for banner companies.
For instance, the number one demand is for banner apps in classrooms.
Cavenag said there is demand for a variety of banner products, from a banner for classroom management to a banner that can manage student email.
“Banner apps can be useful for many different types of schools, from school board meetings to classrooms that have a lot more students,” he noted.
“And we have some schools that we are really interested in looking at the banner as a tool for making sure their schools are getting the right education,” Cavain said.
A banner app for classroom managers, which Cavanay said has been in use in several school districts, is a very popular product.
But he said it is not an ideal solution for schools.
He said the market is also expanding to include school-based websites and other online activities.
“There is a lot going on,” he told Reuters, “and there are a lot opportunities for banners to help with that.”